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Kamel Al-Tawil, the Managing Director for the Middle East and North Africa at Equinix, speaks about the company’s participation at GITEX 2021

Are you participating in GITEX 2021? If yes, which products and solutions will you be showcasing at GITEX Technology Week?
As the world’s leading digital infrastructure company, Equinix gives digital leaders a global platform to combine all the right places, partners, and possibilities they need to succeed. We see a future in which infrastructure will be assembled in minutes, anywhere in the world, on-demand from an ecosystem of providers. We are preparing to meet this vision by aligning our platform strategy in service to the value customers seeks to derive.

This year at GITEX Technology Week, Equinix will highlight its Equinix Fabric platform. As enterprise demands for ecosystem access, infrastructure performance, and network agility increase, customers are choosing Equinix Fabric as their de facto interconnection standard for connecting their digital infrastructure globally on Platform Equinix. No longer just for cloud connectivity, Equinix Fabric establishes a globally connected footprint of services that enables digital leaders to transform their businesses as they connect to everything and everyone that matters to their business.

What are your expectations from the event this year?
Equinix has been participating at GITEX year after year with the aim to stay up to date on the latest discoveries from Multicloud, Internet of Things (IoT), Blockchain, Artificial Intelligence (AI) to Machine Learning (ML) are fundamentally changing the way data is being produced, shared, and analyze.

Do you hope for a business relief from the event?
The lasting impact of the global pandemic has forever changed the way we live and work. During this challenging time, Equinix has been and will continue to be committed to our customers, partners, shareholders, and to the communities in which we live and operate.

According to the latest Global Interconnection Index (GXI), an annual market study published by Equinix, 51% of businesses in the UAE have rearchitected their IT infrastructure to meet new remote and hybrid working demands, with tech budgets increasing to accelerate digital transformation.

Digitisation and business investment in digital infrastructure have increased as a result of COVID-19. 60% of digital leaders surveyed in the UAE said they have accelerated digital transformation plans because of the pandemic, while 56% said their budgets have been increased to satisfy the rapid growth in digital demands.

There has also been a major overhaul of IT strategies to meet the challenges emerging from the pandemic. 68% said they have revised their IT strategy as a result of COVID-19, while 68% said they want to invest in technology to be more agile post-COVID.

What will be your theme of participation at GITEX?
Equinix is the world’s digital infrastructure company and this year we remain focused on digital transformation and interconnection with offerings tailored around the needs of our business partners to meet their growth objectives.

Do you plan to run any online engagements such as webinars alongside GITEX?
Equinix’s participation at GITEX Technology Week focuses on engaging with our customers and partners in person throughout the duration of the event.

How have your regional strategies changed in recent months?
Although many businesses have already embarked on their digital journey to tackle the issues brought about by remote operations, it is critical for digital leaders to take a step back, consider the broader picture and rethink their strategies.

At the end of the day, digital transformation is all about boosting business agility, optimizing costs, and improving efficiency through automation. As markets become more global and interconnected, digital leaders need a clear vision of their future to ensure that the optimal digital infrastructure is in place to bring it to life.

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